In the world of fashion, clothing labels are as important as the clothes because they carry the brand’s identity to stand up from the crowd. You don’t just choose a label just like that because it can make or break your fashion business, so it is crucial to consider the right material, technique or craftsmanship, and design. Woven labels are strategically found inside the garment or clothing just below the collar, serving as a constant display of your brand’s signature, and it is considered as a basis that most people know for checking the size and care instructions. In this article, we will help you understand the basic concept of garment brand awareness and branding using woven labels.
When it comes to branding of garments, woven labels bear a unique and powerful authority, establishing the image of a brand through time, and promoting brand awareness among consumers. Before a buyer wears a garment, swing tags are removed, while printed brand labels and transfers are designed to stay and will just fade in the long run. On the other hand, woven labels are created with the use of weaving looms which are integrated warp and weft yarns coming from a pattern or design. Woven labels must have great quality and durability because the maintain and promote your brand identity, so get to choose the right yarn shades, the quality of weave and material such as satin, damask, and taffeta.
Woven label manufacturing is a collaborative effort, starting with the identification of the best graphic design and the functional needs of the garment and the desired brand identity, and focusing on choosing the right yarn shades, weave quality, and label finish. Woven label designs usually have minimalist approach, using soft, high definition yarns, clean lines, and natural shades. One of the keys to your brand’s success is your woven label, so take time to research and know the best design that can perfectly show what you do and what you want your customers to realize. When choosing a customized woven label design, you have to consider your customers’ needs and preference, and that is selecting a design that will make them feel valued, comfortable, and proud of their investment.
If you want to use woven labels for promoting your garment brand identity, Woven Label HK can help you with customizing the perfect woven label for your clothing line. Woven Label HK is an expert when it comes to manufacturing customized labels using the best materials, design, and excellent weave quality to promote durability, creativity, functionality, and consumer appeal. Allow Woven Label HK to help you in building a good name for your clothing line, feel free to check our homepage or website now.